world dance day
HOBBY “WHY SMOKE IF YOU CAN DANCE?” CHALLENGES YOUNG PEOPLE TO DANCE AGAINST SMOKING
As part of World Dance Day, which is celebrated on April 29, the Lung Cancer Study Group (GECP) launches a digital campaign dedicated to teenagers, in partnership with actress Margarida Serrano, whose aim is to discourage the consumption of tobacco in this age group. The campaign consists of a hobby launched on Instagram that invites young people to repeat the original dance released by the digital influencer and rewards the best video.
How to participate:
• View the choreography on @margaridaserrano_oficial and @gecpulmao profiles
• Make a video imitating the choreography, using the song Unstoppable by Sia
• Publish the video on your own Instagram profile, identify @gecpulmao and use the hashtag #dancaGECP (for participation to be valid, the profile of Instagram must be public)
• Follow @gecpulmao and @margaridaserrano_oficial on Instagram
The best imitation will be rewarded with a card worth 300 euros to be used in culture, technology and leisure items.
The giveaway runs until May 14, 2023, inclusive. The winner will be announced on the @gecpulmao profile by May 19, 2023.